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It wasn’t all that long ago that I was in fact an embarrassed teenager being dragged from store to store...
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With all the advancement in product development, construction and materials I thought it might be nice to reflect on the...
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Gone are the days of the compulsory Sports Bra ‘squish & squash’ resulting in the dreaded in uniboob. With the...
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1. Protect your assets The breast has two naturally occurring support structures, the skin and tiny weave like ligaments called...
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Commonly we see women fit themselves in to bras that are too loose around the bra band, and too small...
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The most common line I get from customers that have not yet experienced the delight of a technical Sports Bra...
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Repeatedly, the worst cases of bra abuse that I come across are related to Sports Bras (followed closely by the...
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As this effects 1 in 3 of us, I figured it’d be a good problem to dissect. To get us...
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We’ve probably all been guilty of this somewhere along the line… I can recall a few scenarios that have left...
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Firstly, I should clarify that this blog is about adjusting your strap configuration, and not the strap length. I do...
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While fundamentally I believe every bra, Sports Bra or other, should be fitted professionally I understand that many people would...
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This is a new segment in my blog. FYI I plan on adding to this weekly so that I don’t...
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This is something I get asked often. Very often. Sadly there is no easy answer, as it does depend on...
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Something important to note is that if your bra is not put on correctly it may appear to fit incorrectly....
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Generally speaking my European travels are strictly limited to their oh-so-enticing Summer months. So the idea of trekking from sunny...
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Sadly, like any technical piece of apparel all Sports Bra will eventually lose their ability to function at their best....
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When fitting any bra one of the more important things to get right is strap tension, that is how firmly...
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I recently had a conversation with a good friend and running partner about a range of bras I was currently...
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Now accustomed to analysing the female running kinematics I can’t help but giggle when I see women run down the...
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Breast Sag, or in the scientific world Breast Ptsosis is a natural part of aging. Breast Sag will occur when...
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3 years ago every one of my long runs was tainted by the dreaded bra burn. In fact every step...
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So you know, I wrote this blog post about 6 times. Had we not be living in the technologically advanced...
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