Why should you get measured for a bra?

Why should you get measured for a bra?

 We would safely wager that at some point in time, every woman has been in the wrong bra size. This can be for a variety of reasons, weight fluctuation, pregnancy, you were told you were a certain size once and have stuck with that ever since! It is so important to get measured for a bra once a year. Getting measured frequently means that any changes your body has been through have been accounted for and your experience of buying bras will be much more positive.

She Science bra fitting suites

She Science was founded in 2013 by Tish Tily and Matt Morgan. The store was created to alleviate a problem that affects so many Australian women: unsupportive, uncomfortable, and uninspiring bras.

Tish had a breast reduction at age 17 after not being able to find bras on the Australian market that fit her small frame and large bust. This created many years of embarrassment and low self-esteem, but fuelled a passion to be able to provide other women what she didn’t have.

Tish went on a journey to better understand the science behind breasts, bras and breast mechanics to make She Science able to provide one of the best fitting experiences in Australia. She Science offers custom bra fittings and caters to cup sizes A-J and band sizes 6-26.

We are located in Hawthorn East, a short distance from the Melbourne CBD. We are open 7 days a week, only closing on Victorian public holidays. We are by appointment only and you can book online anytime using the button below. You can find information on our location and fitting suites here.



How to measure your bra size

If you aren't located in Victoria or are unable to visit our bra fitting suites, we can still help you! If you have never measured your bra size before, it can be a confusing experience, but we like to break it up into five simple steps to help you find your best fit.

Step 1: Take your measurements
For this, we need to take two measurements, your rib cage circumference (measurement A) and your bust circumference (measurement B). These need to be recorded in inches.

The measuring tape should sit firmly, but not tightly, against your skin. We recommend wearing your best fitting bra when you take these measurements.

Step 2: Determine your band size
Measurement A will determine your band size. This gets converted from the inches measured to a band sizing.

Step 3: Determine your cup size

We can determine cup size by using a simple calculation that measures the difference between the ribcage and bust sizes. Measurement B – Measurement A = a difference of ?

Step 4: Put it all together

We now want to put together the band and cup size to determine what our bra size is. Please note, the way we measure, will give you your Australian and New Zealand bra size. If you need another country/continents size, please use our size conversion chart here.

Step 5: Time to troubleshoot!

Sometimes when measuring, the measurements just don’t make sense! This is not uncommon and there are some simple questions we can ask to see what issues you are having. If your sizing just doesn’t seem to be right, please reach out to us! We are always happy to help via email or phone.

Benefits of a well-fitting bra

In our fitting suites, we commonly see women that are not comfortable in their current bra. Studies have shown that up to 80% of women are wearing the wrong bra size! If we are in the wrong size bra, we can expect to experience several issues – back, neck and shoulder pain, abrasions and chafing, bad posture and damage to our breast tissue.

The benefits of wearing a well-fitting bra can include:

  • Better support – a well-fitted bra will evenly distribute the weight of the breasts, reducing tension on the back, neck, and shoulders.
  • Better breast health – a bra that reduces displacement and holds the breasts securely will help reduce the stretch and damage to the soft tissue and Cooper’s Ligaments.
  • Increased comfort – a correctly-fitted bra will have straps that don’t dig into your shoulders and the band will fit well, rather than being too firm or loose. There will be less marking on the skin and the bra will fit comfortably, rather than constantly noticing it is there.

(Image: The Today Show)


🎥  Here's a link to a video explaining 'How a bra should fit and why'


At She Science, we love what we do, and we love empowering women! We want every woman that is measured for a bra with us to be better educated about their sizing and feel confident in themselves. We strive to deliver a personalised experience to everyone that walks through our doors. Please see some of the lovely reviews we have received below.

One of the lucky ones located in Victoria? 😉

Come and see us for a bra fitting in Camberwell. Our team of dedicated experienced Bra Fitters will spend 30 minutes with you trying on as many Everyday and Sports Bra options as you'll allow us to. We work with 18 industry leading brands from all over the world, so there really is something for everyone.  We run strictly by appointment (and are often booked out) so don't forget to make a booking before you arrive 💁🏽‍♀️






Tish bra fitter melbourneShe Science, our Specialty Bra Store, offers cup sizes A - J and band sizes 6 - 26. We work with 18 industry leading brands from all over the world. Our comprehensive Sports and Everyday Bra fitting service is available by appointment, out of our fitting suite in Camberwell, Melbourne (Australia). Come on in and we'll find you your best match taking in to account your size, shape, activity demands and personal style preferences. Our team of experienced bra fitters would love to meet you.